We're starting the new year with a bang! Our Tasmania video has reached 4th place as the World’s Best Tourism Film in the category Tourism Destination Regions.
Produced by Airguides and Hype Republic, in partnership with Tourism Tasmania and Luke Tscharke, the video is "filled with beautiful frames from one of Australia's most breathtaking regions" (CIFFT, 2023). We are incredibly proud of this campaign and the content it produced. The goal was to inspire people to travel deeper into Tasmania's regions and showcase their unique aspects through the eyes of a local landscape photographer.
Created in 1989, the International Committee of Tourism Film Festivals (CIFFT) brings together tourism film festivals worldwide at the most prestigious award and recognition initiative in Travel Video Marketing Industry - the CIFFT Circuit.
The competition will define the World's Best Tourism Films of the year, awarded at the exclusive World Tourism Film Awards, a memorable ceremony that celebrates the most effective tourism videos and the creative talents behind them. Receiving the most important award in the Travel Video Marketing Industry is synonymous with prestige, recognition, and visibility.
CIFFT works to encourage tourism brands to achieve excellence in promoting their destinations, products and services using video, with the support of its endorsers World Tourism Organization (UNWTO), European Travel Commission (ETC), Central America Tourism Agency (CATA), Caribbean Tourism Organization (CTO), Skal International, and in partnership with the Tourism and Society Think Tank (TSTT).